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Taylor Swift has been named McAfee’s Most Dangerous Celebrity because scammers are reportedly using AI deepfakes of her more than anyone else to deceive fans.
The company states that her large online presence and high level of public trust make her an easy target for criminals creating fake videos, messages, and endorsements.
McAfee found that 72% of people surveyed had seen fake celebrity content online.
Some victims of AI scams have even lost substantial amounts of money, including one woman who sent hundreds of thousands of dollars to someone pretending to be Brad Pitt.
McAfee advises fans to verify content, look for signs of AI manipulation, and remember that if Taylor Swift asks you to send her money… that’s probably not her.